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Data Tagging Specialist - Seattle

JP Morgan Chase, Seattle Washington

Job Description:

About Chase: Chase is the U.S. consumer and commercial banking business of JPMorgan Chase & Co. (NYSE: JPM), a leading global financial services firm with assets of $2.4 trillion and operations worldwide. Chase serves nearly half of America's households with a broad range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. Customers can choose how and where they want to bank: 5,200 branches, 16,000 ATMs, mobile, online and by phone. For more information, go to Chase.com. CCB Data & Analytics: The CCB Data & Analytics Team unifies data and analytics talent across Chase to responsibly leverage data to build competitive advantages for our businesses with value and protection for customers. The team encompasses a variety of Data & Analytics disciplines, from data governance and data strategy/partnerships to reporting, data science and machine learning, and are actively engaged in ensuring impact at the front-line and the customer through Sales and Marketing transformation. We have a strong partnership with our dedicated Technology partners, who provide us with our cutting edge data and analytics infrastructure. Joining CCB Data & Analytics means you sit in the engine that powers Chase with insights, providing an opportunity to materially impact both our customer and business outcomes. The team also offers significant learning and mobility opportunities for career development and future growth. Chase is undertaking an aggressive digital transformation agenda, which builds on the success of the current web and mobile and service offerings. Chase is investing in innovative ways to deepen customer engagement and profitability through the use of digital channels. The ambition is to position Chase as the undisputed leader in digital financial services and payments and to enable Chase to deliver the highly personalized, real time experiences that customers increasingly expect. Description: Data & Analytics - Tagging Specialist Chase Data & Analytics is searching for a Tagging Specialist who will be a key member of the Data & Analytics organization. As a Tagging Specialist, you will work as a member of the cross-functional Data & Analytics team partnering with business stakeholders to understand their online initiatives and campaign goals. You will work with the marketers and technical project teams to ensure ad tracking and behavioral tagging within our Digital channels, are created and deployed correctly thereby ensuring data veracity throughout the data collection, transformation and analytic workflows. The successful candidate must also be comfortable troubleshooting data requests, configuring changes on the fly and maintain data integrity within our reporting platforms. We are seeking highly-skilled, passionate, outgoing, and naturally curious candidates that excel in a high-pressure, high-expectation environment paired with an eye for detail, and drive for execution. Key Responsibilities: * Drive the analytics data collection and measurement efforts by partnering with stakeholders across the enterprise to influence customer focused business results by translating business objectives into feature measurement specifications complete with detailed acceptance criteria * Work with the Web and Mobile behavioral analysis teams to ensure event data is transformed into analytically accessible and valuable data sets that can be joined with attitudinal and structured data to answer critical business questions * Work closely with business solution analysts to review development specifications and identify and resolve tagging/analytics gaps within our Web and Mobile channels * Provide guidance and strategic direction in defining behavioral success metrics, key performance indicators, and specific product engagement metrics * Prioritize data collection enhancements and defects to ensure a timely delivery of current and upcoming initiatives and validate resolutions * Document data collection standards for all new development efforts/site functions. * Provide consistent updates on the status of progress/issues, risks and concerns to digital analytics management. Qualifications: * 5+ years of business analysis experience required, preferably in a financial services environment. * Experience with behavioral / click-stream data (Adobe Analytics, Google 360) * Experience with validating analytics tags (QA) on Web and Mobile. * 1+ years working in an agile environment * Experience working with Web and native Mobile app data * Experience working web analytics or tag management projects * Knowledge and application of successful business analysis tools and practices with practical experience * Excellent communication, project management, and client partnership capability. * Proven critical and strategic thinker; ability to understand all available information, synthesize, and communicate a proposed solution clearly and concisely * Pro
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